Phoenix Marketing International is leading the way in advertising effectiveness measurement with its new Advertising Performance Indicator® Express ad performance scorecard. This new service provides detailed advertising performance measurement in a quick-turnaround format. It is a cost-effective approach that provides clients with in-depth feedback all within a 24-hour timeframe. In addition, ad performance can be compared to industry norms developed in our ongoing category advertising audits for best in class and competitive analysis.
To learn more about AdPi Express, click here.
Phoenix is the foremost authority on financial services and payment systems research in the United States. Our research services cover both consumer and business decision-makers in domestic and global markets.
Clients subscribe to Phoenix Financial Service's monthly, bi-monthly, and quarterly Syndicated Research Studies to track product/service usage and intentions, purchase behavior, brand perceptions, advertising and publicity impact, competitive activities, and consumer lifestyles.
Explore how our unique services deliver ROMI faster across the entire marketing lifecycle.