Brand
Embracing the complexity of brand equity while using our validated models to show the importance of category dynamics, Phoenix helps clients understand their brand’s position within the market and identify levers to drive success through future message communication.
Advertising
Providing global brands, ad agencies and media outlets holistic and meaningful insights to provide second-to-none intelligence-building for informing future campaigns, from Strategy Setting through In-Market Monitoring.
Customer Experience
Utilizing our proprietary CX platform and cutting-edge techniques, we support businesses in uncovering profitable growth opportunities and current business threats via leading-edge analytics so brands can understand the customer journey and deliver on their brand promise.
Marketing Consulting
Delivering innovative research solutions by combining our primary market research expertise, database analytics, and modeling proficiency, to create a tailored approach to fit each client’s unique business needs.
