Founded by researchers, driven by curiosity.
Phoenix MI helps our clients elevate their brand, refine their communications and optimize their customer experience.
The needs of our clients direct what we do. We are technology and methodology agnostic. We recommend to our clients only those activities that will enable them to achieve their business goals.
Research is reborn every day at Phoenix, always pushing the Industry by developing and applying new approaches, tools and techniques – resulting in faster, more disruptive insights.
We continuously…
- Utilize our unique offerings and deep industry expertise to deliver consultative, impactful insights to guide confident decision-making.
- Have enormous amounts of existing marketing data to put to work for you.
- Design studies, the results of which, when implemented by you, enable differentiation of your brand, products, and services.
- Develop and apply new approaches, tools, and techniques which enable the delivery of faster, more disruptive insights.
- Build unique and proprietary shared databases for benchmarking.
- Solve complex problems by creatively utilizing analytics and modeling.
That, alongside of our culture, defines the Phoenix MI advantage,
which has made us one of the world’s top marketing research and consulting organizations.