Phoenix Synergistics: Capturing Relationships in the Student Market
This study examines the financial attitudes, preferences, behaviors, and channel usage of high school and college students, including Gen Z and younger millennials.
- Student Market Profile
- Financial Activity
- Checking Account Relationships
- Cards and Payment Practices
- Student Loans and Auto Loans
- Marketing and Promotions
- Digital Channel Activity
Clients will have the opportunity to review the questionnaire and provide comments. The cut-off date for client input is March 29, 2019.
Contact Mark Sutin at email@example.com or 609-261-6332 to receive a full proposal and to learn more about individual pricing and our discounted subscription offerings.