BACK

Phoenix Synergistics: Checking Account Switching and Retention

March 2019 | Account Volatility and Motivations | Provider Strengths and Weaknesses; Appeal of New Providers | Strategies for Retention and Acquisition
CONTACT US TO LEARN MORE

Research Objective

This study examines checking account relationship volatility.  Acquisition and retention strategies are assessed, as well as the appeal of new checking providers.

Research Topics

  • Main Checking Account
  • Provider Issues
  • Acquisition and Cross-Selling Strategies
  • Retention Strategies

Contact Mark Sutin at mark.sutin@phoenixmi.com or 609-261-6332 to receive a full proposal and to learn more about individual pricing and our discounted subscription offerings.

Email sent!