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Phoenix MI Receives ISO/IEC 27001 Certification for Information and Security Controls

June 19, 2018

NEW YORK (June 20, 2018) – Global marketing insights firm Phoenix Marketing International (Phoenix MI) has recently attained the ISO/IEC 27001:2013 certification, which is the international standard for information security management.

ISO 27001 establishes information controls to manage people, processes and technology. The standard covers the technological aspects of security, as well as corporate and physical security, and enforces regular risk assessments to help companies identify and treat security threats. ISO 27001 is accepted worldwide as an assurance that proper and continual measures have been taken to protect valuable company data.

“We are committed to providing our clients with the highest level of information security and privacy, so we are incredibly pleased to be one of just a few market research companies that have been recognized by this global standard. Our clients can rest assured that their information is in the safe and secure hands of our expert teams,” said Allen R. DeCotiis, Ph.D., Chairman and CEO of Phoenix MI.

“While we already operated to many of the standard’s requirements, securing the ISO 27001 certification assures our clients that the work we produce is being executed with rigorous quality processes and security controls in place, demonstrating our commitment to information security,” adds Scott Spry, Chief Operating Officer of Phoenix MI.

To achieve ISO certification, Phoenix MI engaged in an in-depth risk assessment, a comprehensive review of all information security policies and procedures, and internal audits. As a further step in the validation, the company’s information security management system was assessed by a third-party auditor who thoroughly reviewed Phoenix MI’s documentation, practices, and controls.

The certification was awarded by CIRQ, a subsidiary of the Insights Association, in collaboration with the Professional Evaluation and Certification Board (PECB), a global provider of audit and certification services.


About Phoenix MI

Phoenix Marketing International is a full-service marketing insights firm providing insights to improve brand and communications, refine products and services, optimize customer experience, and measure ad and brand performance. Sectors include automotive, financial services, consumer packaged goods, healthcare, technology, media, restaurant, and travel and leisure. Founded in 1999, Phoenix MI employs 350+ people in New York, New Jersey, Massachusetts, Pennsylvania, North Carolina, California, Michigan, Florida, London and Shanghai. For more information visit

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