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W&AM Insights: Economic Optimism Improves In August

ECONOMIC OUTLOOK  – August 2018 Measurement

Reflecting positive feelings about the labor market and a strengthening U.S. economy, the W&AM Economic Optimism trend line increased 8 points among HNW investors (to 70%), and improved 5 points among the Mass Affluent (to 69%).

INVESTING OUTLOOK – August 2018 Measurement

The W&AM Investment Optimism trend line measured in at 32% in August among both HNW and Mass Affluent households. This represents a 4 point increase from July among HNW investors, and an unchanged sentiment during the same period for the Mass Affluent.


Despite the increase in economic sentiment in August, looming concerns related to tariffs and rising inflation left Mass Affluent households cautious about investing. HNW households were more resilient investors and looked to take advantage of near-term market opportunities.

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