PHOENIX-RELATED COVERAGE

Our insights are popular these days, and for good reason

Press & News

Cardholders Give Security Innovations a High Five

April 19, 2022 // Press Release

MarketCast Acquires Phoenix Marketing International to Expand its Media and Advertising Analytics

Media Mention / March 24, 2022

Is AmEx’s Consumer Checking Move Defense, Offense Or Both?

March 1, 2022 / Media Mention

Phoenix MI Advances Client Services Team, Hires Brigette Lytle as SVP – Client Services

March 1, 2022

 Close up of Benjamin Franklin on three hundred dollar bills

What’s the Future for Checking Accounts?

February 18, 2022 / Media Mention

Ease of Switching in Fintech Era Jeopardizes Loyalty to Banks

February 15, 2022 / Media Mention

 Data from Phoenix MI shows the brand recall and message memorability for Olympic advertisers during the 2022 Games.

NBCU Touts New Metrics for Ads During Olympic Games

February 7, 2022 / Media Mention

Mobile Banking and Customer Loyalty

January 26, 2022

Card Reward Programs are the Rising Tide to Lift All Boats

January 12, 2022 / Media Mention

Small Business Mobile Relationship Managers: Just an App Away

December 21, 2021

Phoenix MI Teams Up With Top Strategic Minds in Research & Analytics, Joins the Video Advertising Bureau (VAB)

December 14, 2021

 Buy Now Pay Later

‘Tis the Season for Buy-Now, Pay-Later (BNPL)

November 22, 2021

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