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Kevin Meixner


Kevin Meixner has 24 years of experience as a Marketing and Market Research expert within the automotive industry, and recently joined Phoenix Marketing International from Nielsen as part of the acquisition of Nielsen’s TV Brand Effect business. In his role, Kevin leads the Auto and Travel sectors as part of the Brand Effect team, which includes global project management initiatives in Europe, Latin America and Asia.

Before Phoenix, Kevin served various market research related leadership roles at The Nielsen Company, Ford Motor Company and Mitsubishi Motors North America.

Kevin holds a Master’s degree in Market Research from the University of Georgia and an undergraduate degree in Marketing from the University of Wisconsin-La Crosse.

Leadership team

Allen R. DeCotiis, Ph.D.

Chairman and Chief Executive Officer

Martha Rea

President and Chief Research Officer

Scott A. Spry, MBA

Chief Operating Officer

Elizabeth L. Trachte, MA

Chief Financial Officer

Tamil Selvan

Chief Technology Officer

Heather Still

Chief People and Culture Officer

Neal Chambliss

EVP Research, Marketing Consulting

Anne-Marie Duffy

EVP, Communications & Brand Insights

Paul Kultgen

EVP, Brand Effect Marketing Performance

Andrew Grant

Head of Europe Operations

Brian Maraone, MBA


Mark Willard

Customer Experience

Steve Wakefield

Health / Advanced Analytics

Edye Twer


John Antonello

Travel & Leisure / CPG / Multicultural

Jim Berridge


Florian Thielecke

Client Service, Europe

Michele Orlick

Networks & Media

Kevin Meixner